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Information that we obtain automatically as a result of your visits to Viega websites

When you use or visit the web-based offerings of the Viega Group, your data is automatically collected by tracking technologies.

 

  • How does tracking work?

    On the one hand, we collect data from users on our server. On the other, we collect data via cookies and similar tracking technologies on end devices. Cookies are small text files that are stored on users' end devices by a web server belonging to the website that the user is accessing. They provide information about the visit to the website and the time on site and collect data that the user enters on the website. Cookies cannot run programs or execute malicious code.

    Viega uses session cookies to be able to identify you as a user of one of our applications. These cookies store a session ID that allows a variety of enquiries to be assigned to you. This enables your end device to be recognised when you use the Viega website or web application again. The session cookies are deleted when you log out.

  • The purpose of tracking and the options for blocking it

    Guarantee of security

    The purpose of tracking is to guarantee and safeguard the legitimate interest of the user, the security of the user's data and the Viega websites and applications. We save the data we have collected for up to 90 days in their complete form. Only a few of our employees with the appropriate access rights can access these data. The legal basis for processing these personal data is Article 6 (1) (f) GDPR.

    Collecting statistics

    We also use tracking technologies to collect statistics about the use of our offerings. The legal basis for processing these personal data is Article 6 (1) (f) GDPR. You have the option of blocking tracking activities carried out by third parties.

  • Adobe Analytics & Adobe Target

    We use Adobe Analytics analysis software and Adobe Target personalisation software to collect statistical data about the use of Viega websites and apps and to improve and personalise our offerings accordingly.

    Adobe Analytics is a statistics program that records usage data in anonymised or pseudonymised form and allows us to carry out a pseudonymised analysis of user behaviour.

    This means that information transferred by your browser is collected and evaluated.

    We use Adobe Target to carry out A/B and multivariate tests. In these tests, different versions of the website which differ in content or design are displayed. By comparing user behaviour for each version, we can identify which version elicits the best response from visitors to the website and improve our offerings based on this. We can also display context-dependent notes via Adobe Target and inform users of current activities and offerings.

    None of the evaluations are personalised. All the data are anonymised or pseudonymised, which means that personal identifiers are replaced by a code with the aim of making it impossible or very difficult to identify the person in question.

    IP addresses are anonymised immediately after being processed and before being stored by replacing the last octet of the IP address with zeros. This is done before geolocation so that only the approximate location of your end device can be identified. This approximate location is stored for statistical analysis but is not combined with your IP address.

    Category

    • IP address
    • Browser information (languages, version, settings, add-ons installed etc.)
    • Technical data relating to the operating system and the screen resolution
    • User behaviour (clicks and their location)
    • Cookies stored

    You can find a detailed list of the information that is transferred on the Adobe website.

    Cookie information

    Adobe Analytics also uses cookies. Cookies are small text files that are transferred to your end device (for example, your PC or smartphone) via your web browser or other programs. They are stored locally on your end device and saved for future use.

    Adobe Analytics uses the following cookies:

    • Session cookies (to identify a session, storage period: one session)
    • Long-term cookies (to identify new/regular customers: 6 months)
    • Opt-out cookies (to block tracking: 60 months)

    Users can choose in their browser settings whether or not cookies can be stored. You can object at any time to your data being collected and stored in future by Adobe Analytics. To do so, click on the following button:

    deactivate Adobe Analytics

    By clicking on the button, you store an opt-out cookie on your end device. Please note that if you delete all the cookies on your end device, you will also delete this opt-out cookie. This means that if you want to continue preventing Adobe Analytics from collecting your data, you will have to store the opt-out cookie again. The opt-out cookie is stored for each browser and end device. If you visit our website from home and at work or using different browsers, you must activate the opt-out cookie in the different browsers and on the different computers.

    Disclosure

    The data collected by Adobe Analytics are processed in pseudonymised form and stored in the European data centres of our data processor Adobe Systems Software Ireland Limited, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (hereinafter "Adobe"). However, access to stored information by the parent company of Adobe Systems Software Ireland Limited (Adobe Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA) cannot be ruled out. For this reason, EU standard contractual clauses that take into account the risks for the users of our website have been concluded with Adobe Incorporated in order to ensure an appropriate safeguard for data processing in third countries. 

    You can find the options to fully object to your personal data being collected by Adobe on the website of Adobe Incorporated: http://www.adobe.com/de/privacy/opt-out.html

    Storage period

    Until the cookies on your end device are deleted.

    Legal basis

    The legal basis for the processing of this personal data is either your consent (Art. 6 (1) (a) GDPR) or our legitimate interest in collecting data about the use of our website and data required to improve our website (Art. 6 (1) (f) GDPR).

  • Webtrekk Analytics

    We use Mapp Intelligence (formerly Webtrekk) analysis software to collect statistical data about the use of Viega websites and apps and to improve our offerings accordingly.

    Mapp Intelligence is a statistics program that records usage data in anonymised or pseudonymised form and allows us to carry out a pseudonymised analysis of user behaviour. This means that information transferred by your browser is collected and evaluated. None of the evaluations are personalised. All the data are anonymised or pseudonymised, which means that personal identifiers are replaced by a code with the aim of making it impossible or very difficult to identify the person in question.

    IP addresses are anonymised immediately after being processed and before being stored.

    Category

    • IP address
    • Browser information (languages, version, settings, add-ons etc.)
    • Technical data relating to the operating system and the screen resolution
    • User behaviour (clicks and their location)
    • Cookies stored

    You can find a detailed list of the information that is transferred on the Mapp website.

    Cookie information

    Mapp Intelligence uses cookies. Cookies are small text files that are transferred to your end device (for example, your PC or smartphone) via your web browser or other programs. They are stored locally on your end device and saved for future use.

    Mapp uses the following cookies:

    • Session cookies (to identify a session, storage period: one session)
    • Long-term cookies (to identify new/regular customers: 6 months)
    • Opt-out cookies (to block tracking: 60 months)

    Users can specify in their browser settings whether cookies may be set or not. The collection and storage of data by Mapp Intelligence can be cancelled at any time with effect for the future. To do so, please click on the following link: I would like to be excluded from tracking by Mapp. By confirming the link, an opt-out cookie will be set on your data carrier. Please note that if you delete all cookies on your end device, this opt-out cookie will also be deleted, i.e. if you wish to continue to object to data collection by Mapp Intelligence, you will have to set the opt-out cookie again. The opt-out cookie is set for each browser and end device. If you visit our website from home and work or with different browsers, you must activate the opt-out cookie in the different browsers or on the different computers.

    Disclosure

    The data collected by Mapp Intelligence is processed and stored pseudonymously in European data centres of our processor Mapp Digital c/o Webtrekk GmbH (Schönhauser Allee 148, 10435 Berlin, Germany). However, access to the stored information by the parent company of Mapp Digital US, LLC (4660 La Jolla Village Dr. Suite 100, San Diego, CA 92122, United States of America) cannot be ruled out.

    Storage period

    Until the cookies on your end device are deleted. 

    Legal basis

    The legal basis for the processing of this personal data is either your consent (Art. 6 (1) (a) GDPR) or our legitimate interest in collecting data about the use of our website and data required to improve our website (Art. 6 (1) (f) GDPR).

  • Salesforce

    We use cookies from Salesforce (Salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich, Germany) to manage customer relationships.

    In order to identify successful adverts, it is tracked from which paid advert users reach one of our websites. These findings can be taken into account in subsequent advertising measures. In addition, the CRM software system provides solutions for sales, customer service and marketing.

    Tracking settings are also saved in order to document the legality of data processing.

    Category

    • IP address
    • User ID
    • User behaviour (original advertisement, number of page views)
    • Tracking consent or refusal
    • Cookies set
    • Browser type
    • Device identifier
    • Device operating system
    • IP address
    • Log file data
    • Information on third-party providers
    • Geographical location

    A detailed list of the information transmitted can be found on the Salesforce website.

    Cookie information

    Cookies are used in the context of Salesforce. Cookies are small text files that are transferred to your end device (e.g. PC, smartphone) via your web browser or other programmes. These are stored locally on your end device and kept ready for later retrieval.

    Salesforce sets the following cookies:

    • Session cookies (for session recognition, lifespan: one session)
    • Visitor cookies (to assign visitors to the business unit, 12 months)
    • Opt-out cookies (storage of tracking settings, 12 months)

    The user can specify in his browser settings whether cookies may be set or not. The collection and storage of data by Salesforce can be cancelled at any time with effect for the future. To do this, please make the appropriate settings in the cookie banner (below). By rejecting the cookies, a so-called opt-out cookie is set on your data carrier. Please note that if you delete all cookies on your end device, this opt-out cookie will also be deleted, i.e. if you wish to continue to object to the collection of data by Salesforce, you will have to set the opt-out cookie again. The opt-out cookie is set for each browser and end device. If you visit our website from home and work or with different browsers, you must activate the opt-out cookie in the different browsers or on the different computers.

    Disclosure

    The data collected via Salesforce is processed and stored in pseudonymised form in the European data centres of our processor Amazon Web Services. However, access to the stored information by the parent company of Salesforce cannot be ruled out.

    Storage period

    Cookies are stored for a maximum of 365 days or deleted as soon as you withdraw your consent.

    Legal basis

    The legal basis for this processing of personal data is your consent (Art. 6 (1) (a) GDPR).

  • Tracking of content and the options for blocking it

    Tracking in third-party content

    In some of our applications we provide you with content from third-party providers. We have no influence over the type of tracking used in this content, because the original provider is responsible for this. However, we still offer you the opportunity to block this type of tracking, at least within the Viega environment.